AWS Volunteers Cold DM Entire Pakistan, Still Get 40% No-Show Rate at Student Event

The AWS Student Community Day Peshawar 2025 was a groundbreaking event that brought together students and industry professionals to promote cloud computing in a region where its adoption is still emerging. Organized from scratch, the event faced challenges, including limited awareness of cloud computing among students. To address this, a pre-event AWS Cloud Quest was held to provide introductory sessions and preparatory events, which significantly enhanced overall event impact. The event's marketing strategy included a phased campaign with cultural and modern designs, leveraging community partnerships, and clear communication. Despite time constraints, the event was successful, with a structured approach to planning, execution, and follow-up. Key takeaways include the importance of pre-event preparation, structured marketing, and diversity in content and speakers. The event saw a significant turnout, with 35-40% no-shows due to free tickets, and received positive feedback, with attendees inspired to explore cloud computing further.