"UK Insurers Warned: Fix Telematics Privacy Concerns or Stay in the Slow Lane, 27.6% of Consumers Already Hitting the Brakes"

The UK insurance market is facing a major speed bump, with over a quarter of consumers slamming on the brakes due to privacy concerns over telematics-based insurance policies. According to a GlobalData survey, 27.6% of UK consumers are hesitant to adopt these policies, citing worries about how their driving data is collected, stored, and used. This has resulted in a sluggish uptake, with a mere 5.8% of UK consumers currently holding telematics-based policies, lagging behind other European countries like Italy, Spain, and Germany. The telematics provider IMS has warned that insurers risk stalling the expansion of personalized pricing and UBI offerings in 2026 unless they address consumer concerns around transparency and data usage. With the global average adoption rate standing at 14.4%, the UK's relative underperformance is a major concern, and insurers must shift gears to communicate the value proposition and provide stronger reassurances around data use to scale personalized pricing models and stay competitive.