"Asus Discovers One Simple Trick to Fix GPU Shortage: Just Stop Making Them! 🤦‍♂️"

Asus has announced that it is dropping the RTX 5070 Ti, a cheaper version of the 50-series GPU, due to a memory shortage that is squeezing supply, with the company explicitly telling Hardware Unboxed that the model is facing a supply shortage and has been placed into end-of-life status, effective immediately. This decision, reported on January 15, 2026, affects not only the RTX 5070 Ti but also the 16GB RTX 5060 Ti, with retailers in Australia already experiencing difficulties in sourcing the product. According to Ben Berraondo, Nvidia's director of global public relations for GeForce, the company is still producing all GeForce SKUs, including the RTX 5070 Ti, but is working closely with suppliers to maximize memory availability, as demand for GeForce RTX GPUs remains strong. The memory shortage is a result of manufacturers like Micron, which is prioritizing the production of RAM and SSDs for AI companies, with Christopher Moore, Micron's VP of marketing, stating that the company is trying to "run as few pieces of silicon as possible to max out" output, leading to constraints on the supply of memory for GPUs. Despite this, other manufacturers like PNY have confirmed that they will continue to produce and ship the RTX 5070 Ti, with a new model, the Dual-Slot Slim (DSS) RTX 5070 Ti, set to start shipping in February to retailers like Best Buy, Micro Center, and Amazon.